Code of the West

One thing I love about Colorado is that it has held onto the aura of the West.

In Gunnison County, where I live and work, there is no danger of getting in a traffic jam unless there is a cattle drive! My office overlooks ranchland where cattle and horses graze in the summer, and I love watching cowboys at work as I drive along Highway 135.

Today, I picked up Jim Owen's book, Cowboy Ethics: What Wall Street Can Learn from the Code of the West off my banker husband's desk. This book is visually beautiful, but what struck me most was the 10 things that make up the Code of the West, essentially timeless, universal cowboy values that are relevant to many aspects of life, including the meetings and events industry. See what you think and happy trails.

1 Live each day with courage
2 Take pride in your work
3 Always finish what you start
4 Do what has to be done
5 Be tough, but fair
6 When you make a promise, keep it
7 Ride for the brand
8 Talk less and say more
9 Remember that some things aren't for sale
10 Know where to draw the line