• Denver Brings in Record Number of Tourists in 2017

     
    POSTED July 10, 2018
     

Welcoming a record of 17.4 million overnight visitors in 2017, Denver is becoming a popular meeting spot. According to a Longwoods International Annual Visitor Profile Study, this year alone, revenue from Denver’s tourism industry increased five percent from 2016 making it a desirable destination. With an increase in tourists come overnight business travelers as well. Visitors are attracted to Denver’s charm and entertainment opportunities.

According to Richard Scharf, president and CEO of VISIT DENVER, The Convention and Visitors Bureau, a healthy tourism brand stimulates business. “Since voter approval to increase tourism marketing dollars in 2005, Denver tourism has grown by 65 percent compared to 24 percent nationally,” said Scharf. “Tourism is a huge economic driver for our city, and we are pleased we have been able to build on our success in driving visitor demand that helps to fill airline seats, theatre seats and hotel rooms.”

With 2,605 new hotel rooms, 245 restaurants, and one of the most acclaimed beer scenes in the country, Denver is already a popular vacation spot. But the new study indicates the city is also a top spot for meetings and events. On average Denver’s biggest spenders in 2017 were leisure visitors, followed closely by business travelers.

Longwoods International Annual Visitor Profile Study indicates that, according to visitors, popular Denver attractions include Red Rocks Park and Amphitheatre, the Denver Zoo, the Denver Botanic Gardens and any of its top entertainment areas like 16th Street Mall, LoDo Historic District, or Denver Union Station. Find the full study results and more information from VIST DENVER online.

Stonebridge Companies, a privately owned, innovative hotel owner, operator and developer headquartered in Denver, has been awarded Marriott International’s Partnership Circle Award. This award is the highest honor granted to Marriott’s franchise partners; it recognizes those that exemplify Marriott’s vision, share a long-term business commitment, embrace brand initiatives, focus on associates to foster and manage an engaged workforce, invest in hotel product and deliver excellent customer service.

 

In Colorado, we are extremely fortunate to have 13 national and local member organizations affiliated with the meetings and events industry that team up to support two community service initiatives and deliver one annual conference through the Meetings Industry Council of Colorado. We have heard many times that this type of unification is truly unique and no other organization like it exists in the United States.

 

Imprint Events Group has joined forces with Alpine Access, a high-end boutique DMC with a strong reputation for serving the Colorado mountain resorts, to add  create a new Imprint Events Colorado Resorts division.