• Downtown Denver Continues to Grow as a Meetings Market

    A Mile High & Rising

     
    FROM THE Winter 2018 ISSUE
     

Take a look at a photo of Denver's skyline in 2007. Then, take a look at a photo of that same skyline in 2017. You’ll quickly notice that the Mile High City is undergoing a period of unprecedented growth with a booming economy, an array of ambitious construction projects, and an influx of leisure and business visitors, all looking to experience Denver. 

Denver has witnessed a 62 percent increase in tourism since 2005 and 17.3 million overnight visitors spent $5.3 billion in 2016 alone, according to VISIT DENVER, The Convention & Visitors Bureau based on results from the Longwoods International annual visitor profile study. Forbes ranked Denver as the sixth fastest growing city in the United States for 2015. 

The meetings and events market has seen similar growth, with signature gatherings such as the Great American Beer Festival and the Outdoor Retailer + Snow Show bringing in thousands of attendees. Meetings and events as a whole brought close to $750 million to the city in 2016 based on statistics tracked by VISIT DENVER. 

Nowhere is this boom more apparent than Denver’s vibrant downtown, boasting 10,000 hotel rooms (by the end of 2017); a state-of-the-art convention center; a central location; easy access to an international airport via the A Line train from Union Station; and a walkable district packed with an endless array of shopping, dining, nightlife and cultural attractions. 

With so much growth and no signs of slowing down, it’s easy to see why the Mile High City was the location of choice for the Le Méridien Denver Downtown and AC Hotel Denver Downtown— the first Marriott/Starwood co-branded property to open post-merger. The new hotels, opened on Sept. 14, 2017, added 495 rooms to the heart of the city at the intersection of 15th and California, just one block from the Colorado Convention Center, steps away from Denver’s famed 16th Street pedestrian promenade, and near the Colorado State Capitol. Also close by are leading attractions including LoDo (the Lower Downtown historic district that includes the beautifully restored Union Station), Denver Center for the Performing Arts, and sports venues such as Pepsi Center, Coors Field and Sports Authority Field at Mile High, home of the NFL’s Denver Broncos. 

Groups can enjoy unique moments of discovery and take advantage of all that is happening in the city through Le Méridien Denver Downtown’s “Unlock Denver” program. By showing their room key card, guests have access to perks from a number of carefully curated community partners including Clyfford Still Museum, Laws Whiskey House, Infinite Monkey Theorem Urban Winery, Renegade Brewing Company, Colorado Cider Company and more.

FUN FACTS

LE MÉRIDIEN DENVER DOWNTOWN
» 272 guest rooms and more than 12,000 square feet of high-tech banquet and meeting space, including a 5,700-square-foot ballroom.
» Corinne offers a buzz-worthy dining and cocktail experience of simple, American comfort food with an emphasis on locally sourced ingredients.
» 54thirty Rooftop, the highest open-air rooftop bar in the city located on the 20th floor, is a venue for groups and individuals to socialize, sip and stargaze. 

AC HOTEL DENVER DOWNTOWN
» 223 guest rooms
» On-site dining, bars and restaurants
» 24-hour rooftop fitness center

Paul Eckert is the dual general manager of the new Le Meridien Denver Downtown and AC Hotel Denver Downtown. 

Sponsored by Mystic Lake Casino Hotel

Introducing Mystic Laker Center—giving success a new perspective. With 70,000 square feet of sophisticated space, an abundance of natural light, and stunning golf course views, Mystic Lake Center is perfect for meetings, corporate events, galas and more. It joins Mystic Lake Casino Hotel to form the only full-service resort in the Twin Cities, including 766 hotel rooms and suites, making it one of the largest hotels in the Minneapolis-St. Paul area.

 

Recent Denver events caught our attention as they provide fun and tasty ways to bring local experiences to group gatherings, offering alternatives to popular wine, beer and spirit tastings.

Grand Coffee Bazaar
grandcoffeebazaar.com; twoparts.com 

 

The land that originally held a Colorado Springs dairy farm and gambling casino in the late 1800s was transformed into The Broadmoor, one of Colorado’s most iconic luxury resorts, with the vision and guidance of founder Spencer Penrose. The resort’s doors opened to the world on June 29, 1918, and the rest is history.