McNair Named Director of Business Development at Viceroy Snowmass

  • McNair Named Director of Business Development at Viceroy Snowmass

     
    POSTED April 10, 2018
     

Viceroy Snowmass recently hired Danielle McNair as director of business development for their sales professional team.

“Being the director is actually very similar to my previous sales leader role because much of what I do still relates to hotel sales,” said McNair.

As the lead member of the sales team, McNair is responsible for generating new business leads and revenue streams in the association, corporate meetings and incentives sectors.

McNair anticipates these tasks will position her to be a better representative for the Snowmass community. She said, “The community is changing. There are many new developments and growth opportunities!”

Some developments include managing key accounts throughout the U.S. and building strong relationships with contacts to firmly establish the Viceroy as the premier mountain location for all meetings and events.

With over 20 years in the hospitality industry, McNair brings strong industry relations and a deep knowledge of mountain resort hospitality space.

McNair shared the origins of her vocational skill set. “Years ago, I knew I wanted adventure, and I knew I wanted to go into destination marketing,” said McNair. “I grew up in Georgia, made the most of it, but yearned to go somewhere new.”

Danielle holds a Bachelor of Arts in Journalism from the University of Georgia, where she also majored in Advertising.

McNair continued, “After graduating from college, I interviewed with several venues in the Rockies, and as a result I am still working in the most beautiful part of the world!”

McNair has been active on a local and national level in various industry organizations throughout her career, including Destination Colorado, CSAE, MPI, SITE, GMIC and HSMAI. She most recently served as Director of Sales and Business Development for AlliedPRA.

“My in-depth destination sales experience from previous positions shows I already have a great understanding of these mountain-range communities,” said McNair. “Therefore, I can develop deeper interpersonal and business relationships with other leaders across the state.”

In her new role, McNair hopes to better support her family both monetarily and relationally. “I want to establish healthy habits outside of work because it is those habits that will actually help me grow professionally alongside a strong team that will contribute to the success of Snowmass,” concluded McNair. With that said - athletic training, cooking, watching football, and spending time in the mountains with family are McNair’s favorite pastime activities.

Realize Colorado, a destination management company, recently announced that Tina Schwab has joined its staff as director of sales. In her new position, Schwab will be responsible for business development, working with local hotel owners and developing client relationships.  

 

Sage Hospitality, one of the top hotel investment and management companies in the U.S., has announced Sonny Kerstiens as the regional director of sales and marketing overseeing Colorado’s JW Marriott Denver Cherry Creek and California’s Napa Valley Marriott Hotel & Spa.

 

Bruce Dalton celebrates one year as Visit Aurora’s President and CEO. Dalton has championed Aurora’s role in the local meetings and conventions market through fostering relationships with the newest property developments, meeting planners, and must-see visitor attractions.

“Since last April, we’ve made some significant changes in the right direction. To start, our team of four has grown to a team of 12 to support 60 hotel properties with more than 10,000 hotel rooms in Aurora and the surrounding Denver Metro,” said Dalton.