For Tiffany Rose Goodyear, planning a perfectly executed event starts with the senses: taste, touch, sight and even smell. Since founding Yours Truly Cupcake in 2011, Goodyear realized that corporate clients were seeking something she is uniquely good at, namely sensory branding. What is it? Sensory branding bridges the tangible brand with the intangibles so brands, events and ideas stick in people’s minds. “It’s the taste, touch and aroma of the event,” says Goodyear.
Art is a univeral language. Nobody knows that better than Birgit Whitelaw, who speaks three—German, French and English—but knows that creativity supersedes them all. Whitelaw grew up in Germany, worked at her uncle’s hotel and earned her bachelor’s degree in hotel management. She worked at a number of European hotels, exploring other countries in the process.
Whether it’s weddings, events or life in general, the owners of Allée Photography are artists in sync.
Steve Leveque, director of wine making, has been strategically creating a technical blueprint for HALL Wines in St. Helena and HALL Wines in Rutherford that has paved the way for technical innovation in wine making.
Photo by: Don Cudney
DENVER MEETING AND EVENT PLANNERS may not know it, but they have a highly influential supporter on their sales team: Mayor Michael Hancock.
COM+E: What should every meeting planner know about this city?
Listening is not the only skill that Willie Ripple has transferred from her days in the salon to fabulous events.
Scott Friedman's multifaceted speaking, writing and philanthropic career impacts the industry on an international level.
Meet Carol Krugman, MEd, CMP, CMM
Books to Grapes- As sommelier and wine director for St. Regis Aspen Resort, LeeAnn Kaufman knows how to handle a sword and snow. As sommelier and wine director for St. Regis Aspen Resort, LeeAnn Kaufman knows how to handle asword and snow.