Cvent has created a separate region for Lehigh Valley on their website dedicated to event and meeting planners. The change signals big things for the area.

Prior to being listed as its own area, Lehigh Valley was lumped in the Philadelphia region, resulting in confusion and missed opportunities. The creation will help local properties, business and companies gain a dramatic increase in their exposure to planners.

The change came about after Discover Lehigh Valley, the region’s destination marketing organization, established a group comprised of local hotels and attractions that worked together to host a number of conversations with Cvent and had close to 40 hospitality individuals sign a petition showing their support.

“The creation of a Lehigh Valley region will be a game changer,” Marc Kaminetsky, national sales manager. “In the past, Lehigh Valley venues have been overshadowed by the Philadelphia region. Discover Lehigh Valley is excited to expose the entire region to meeting planners throughout the United States.”

Lehigh Valley, comprised of Lehigh and Northhampton countries, is the 68th largest metropolitan region in the U.S., with a $32 billion GDP—larger than that of 104 nations. It is the third most populous area in the Pennsylvania with a population of more than 820,000.

According to Kaminetsky, the addition of the region to Cvent has already increased the number of RFPs made through the website for properties such as Sands Bethlehem, Historic Hotel Bethlehem, Bear Creek Mountain Resort and Renaissance Allentown Hotel. This addition is expected to increase conversion and book more business for the region. 

It’s that time of year when groups are readying plans for holiday events, and employers are looking at how to celebrate their teams. In the fall 2022 issue of Colorado Meetings + Events, we looked at the state of holiday gatherings and found that they indeed are on the rebound. Some gatherings are going big after two years of not getting together or generally scaling back, while others are opting for in-office parties, small dinners, or community service projects. 

 

Colorado has 58 mountain peaks exceeding 14,000 feet, known locally as “fourteeners” or “14ers.” This is more than any other state and includes the 14,115-foot Pikes Peak, where standing at the summit in 1893 inspired Katharine Lee Bates to write the poem “America” that today is known as the song “America the Beautiful.”

 

For someone who cringes at simply popping a cork on bubbly, sabering offers an alternative, as long as skillfully hefting a heavy sword is doable. It’s certainly impressive enough to watch, but how does someone add this skill to their repertoire?