• Sedona CVB Project Wins Big

     
    POSTED August 12, 2016
     

This year, the Arizona Office of Tourism created a “Grand Pitch” contest; the Sedona Chamber of Commerce & Tourism’s Sedona Secret campaign was recognized for the best marketing presentation. The prize was $100,000 in in-kind marketing funds.

The Arizona Office of Tourism said the contest supports destination marketing efforts and increases the economic benefits of tourism activity across over the state.

Sedona Secret 7 is a social media and digital campaign that sheds light on seven different categories of little-known sites in Sedona so visitors can explore the area like a local resident.

"We are extremely proud and honored to have been chosen as the winner of the new Grand Pitch contest," says Jennifer Wesselhoff, president/CEO, Sedona Chamber of Commerce & Tourism Bureau. "We are thrilled to begin working with the media sponsors to promote Sedona in off-peak seasons and to share some off-the-beaten path locations and adventures. The Sedona Secret 7 will launch in the winter 2016."

There were 17 total entries, and four finalists were able to present their idea to a team of judges during the July 13 general session part of the conference. Each team had eight minutes to present and then five minutes to take questions from the judges.

The judging panel was made up of representatives from the media partners that were sponsoring the prize. The Grand Pitch sponsors included Condé Nast Traveler, Expedia, Golf Digest, Off Madison Ave, Sojern, TripAdvisor and Travel Zoo. From there, it went to a vote between judges accounting for 25 percent and audience participation accounting for the other 75.

Gary Schirmacher is devoted to serving others and the industry he cherishes.

Gary Schirmacher, CMP, is one of only two people who have chaired the global foundations for both Meeting Professionals International (MPI) and Professional Convention Management Association (PCMA). It is fair to say he is one of the most connected individuals in the meetings and events industry, as no one gets elected to international roles such as these without excelling at building relationships, fundraising, and bringing expertise to the table.

 

The Hospitality Sales and Marketing Association International (HSMAI) Southern Colorado Chapter provides several opportunities throughout the year for the hospitality community to get together outside of work. One of the latest gatherings was a meet-up at The Well in downtown Colorado Springs. socohsmai.org

 

Check out the latest food and beverage news of interest to groups from the Front Range, Pueblo, Grand Junction, and Silverthorne.

The Annex at Weldwerks, a chef-driven eatery led by Chef Tim Meador, opened inside WeldWerks Brewing’s Greeley taproom. Like the brewery’s constantly rotating tap list, menu items at The Annex are ever-changing and expertly paired with the current beer menu. weldwerks.com/the-annex