Brady Johnson, a former member of the U.S. Ski Team, now balances time between C Lazy U Ranch, Destination Colorado, his family and the ski slopes. 

While most people retire just once in their lifetime, C Lazy U Ranch’s Brady Johnson wants to retire three or four times. 

“I think that’s the fun part about life. Find something new, chase a goal and accomplish it, and then find something even more fun and exciting that aligns with what you’re doing with your life at the time,” says Johnson. 

And Johnson is already one-third of the way there. After a successful career in competitive freestyle skiing, including winning the North American Tour, Skiing World Cup for four years and forerunning in the 2002 Salt Lake City Olympics, Johnson retired from the sport at age 26 after coming back from a knee injury. 

Shortly after, Johnson secured an interview for an unpaid summer internship with the owner of C Lazy U Ranch, thanks to a connection in skiing. Thirteen years later, he’s director of sales and marketing for the property located northwest of Winter Park in Granby. 

Although Johnson is a busy man, he finds marketing not only the property, but also Colorado as a whole, is easy because he loves it. So naturally, he joined Destination Colorado 10 years ago to get more involved in Colorado’s tourism industry and now serves as president.

“If we’re promoting on a state level and getting business that would otherwise go to California or Montana or Wyoming and it comes to our state, everybody’s going to win in the end,” he emphasizes. 

Eventually, he’ll retire from Destination Colorado and C Lazy U Ranch, but in the meantime, Johnson enjoys being based in Denver, saying that there aren’t many days he doesn’t have the chance to ski, bike or hike. 

“At the end of the day, we sell a lifestyle, and it’s the lifestyle we live. And if we’re not able to go out and enjoy a mountain bike ride after work or something like that, what are you really working for?

Here are the latest career changes for movers and shakers in the meetings and events and hospitality industries in the Centennial State.

 

League City CVB manager Stephanie Polk shares her career journey.

Originally from Kentwood, Louisiana, Stephanie Polk, TDM, CTE, first made her mark on the travel and tourism industry as director of marketing for the Beaumont Convention & Visitors Bureau. There, she helped to elevate the city as a destination for recreation travelers and business groups. Wowed by her accomplishments, in 2020, League City brought her on board to lead its marketing efforts. She shares with us highlights and advice from her experience in the industry. 

 

Denver native Keisha Makonese’s passion for planning events dates way back. Her latest gig as director of sales and corporate events at Wings Over the Rockies Air & Space Museum began nine years ago. In this role, Makonese helps oversee an average of 150 private events at Wings Over the Rockies each year, from making meetings for 20 people to annual dinners for 2,000 fun and interactive experiences.