VISIT DENVER is the first destination marketing organization in the United States to attain a Level 2 green meeting certification from the American Society for Testing and Materials (ASTM).
ASTM developed the APEX/ASTM Standard, their certification process, which has become the industry’s go-to for rating sustainability in meetings. The APEX/ASTM Standard provides event planners with measurable specifications for creating sustainably events and are verified independently by iCompli, which is a company that audits compliance to sustainability, technology and service claims.
“It’s an honor to be the first destination marketing organization in the country to earn this level of certification, and it illustrates our continued resolve to be a leader in the green meetings industry,” said Richard Scharf, president and CEO of VISIT DENVER. “Denver is already known for its commitment toward the environment and sustainable living, and this achievement not only answers a growing industry demand for green meetings, but it also reflects our company culture and the business culture of our city.”
VISIT DENVER became the first convention and visitors bureau to earn the Level 1 distinction in 2013. They received their Level 2 certification due to their continued advancement in key criteria associated with its green meeting offerings. Those include air quality, communications, community partners, energy, procurement, staff management policy, waste management and water. This new certification maintains VISIT DENVER’s certification as on official Green Meeting Industry Council Supplier.
“VISIT DENVER’s achievement of Level 2 APEX certification represents Denver’s ongoing commitment to sustainable business practices in our city,” said Jerry Tinianow, Denver’s Chief Sustainability Officer.
Denver has a great reputation for being one of the greenest cities for meeting sites in the United States. Both the Colorado Convention Center and Image Audiovisuals, the center’s audio/visual provider, have also achieved Level 2 honors.
Greenbiz.com named Denver the #1 location in America for green meetings in 2014.